Brandon Gutman contributes to Forbes MarketShare, a group blog which covers topics related to media, marketing, and advertising. His Brand Innovator Spotlights are exclusive Q&As with leading brand marketers.
Check out Brandon’s MarketShare archive here >>
Latest Article – McCormick Unveils New Digital Initiatives in Time for Summer Grilling
In this Brand Innovator Spotlight, Marc Speichert, CMO of L’Oreal USA, explains how the beauty company is leading consumers down the purchase funnel digitally and provides vivid examples. Read the rest here >>
